PawSwing has announced PawSwing Neo, the world’s first Self-Grooming Cat House. If you love well-designed pet products, this could be a big deal because it is inspired by bionic engineering and feline behavior to let cats groom themselves naturally.
As shown in PawSwing’s data, even short-haired cats shed a surprising amount, while medium- and long-haired cats leave behind noticeably more. The Neo’s upgraded grooming modules capture and store all this fur efficiently, preventing it from spreading around your home. Compared to the previous PawSwing Pro model, the Neo achieves faster and more thorough grooming results thanks to its refined bionic comb design and adaptive entrance system.

How It Works?
If you have a cat, you might know that cats love grooming but brushing them manually isn’t that easy. Moreover, cleaning up loose fur afterward is quite a hassle. The PawSwing Neo uses science and biomimicry to solve this problem.
The company studied how feline tongues work, from house cats to lions and tigers. Cat tongues have patented tiny comb-like structures that help untangle fur and remove debris, and this is what PawSwing Neo tried to imitate. Its bionic grooming modules replicate the same texture and rhythm, so cats can groom themselves just as they would in nature.

I’m more surprised as the device is completely non-electric, so your cat won’t feel comfortable or distracted with the noise of motors. It’s powered by the cat’s movement as it walks through, which makes it safe and sustainable.
The design is clever and intuitive. Inside the house, 6 bionic comb modules gently clean and massage the cat’s fur. A food-grade silicone kinetic plate underneath captures the motion and translates it into movement that activates the combs. Loose fur is automatically collected in dedicated boxes so that you can clean up easily later.
I can see the PawSwing Neo being a game-changer for all kinds of cat owners. For cats that hate traditional brushing, it turns grooming into something soothing and natural. For homes with multiple cats, each one can use it independently without supervision. Long-haired breeds benefit from fewer tangles and less matting, and elderly pet owners or those with limited mobility finally get a way to keep their cats well-groomed without lifting a brush. Your pets will get shinier coats, reduced shedding, calmer moods without having to do anything.

Smarter and Easier Than Before
The PawSwing Neo also improves on previous PawSwing designs with better usability. It has a new modular layout which is 80% faster to assemble and 50% quicker to clean. The entrance adapts to cats of different sizes, and a redesigned main food bowl replaces treat dispensers. The system delivers a stress-free, 360-degree grooming experience so that cats can groom from all angles completely on their own. PawSwing also uses an instinct-driven reward system that uses food and positive reinforcement to make grooming feel natural and satisfying for cats.
This small change cleverly encourages cats to groom naturally during mealtime, making grooming part of their daily routine. What I really like about the PawSwing Neo is that it doesn’t feel like just another fancy pet accessory. It isn’t just about convenience; it’s about creating a calmer, cleaner, and more natural lifestyle for our cats.
Early Pre-Sale
The pre-sale starts October 15, and PawSwing is giving early supporters a really attractive offer. You can reserve a unit for just $9, which not only guarantees you an early spot but also gives you a $30 discount off the lowest Kickstarter price. The Kickstarter campaign officially launches on November 11, and the deposit is fully refundable, along with the discount. You can also check out their Facebook group for more updates.
Pre-Sale Opens: October 15
Deposit: $9 (fully refundable)
Kickstarter Launch: November 18
Discount: $30 off the lowest official price
Pre-Order Page: https://paw-swing.com/pages/pawswing-neo-stress-free-self-grooming-cat-house




